Wahran Trading signs exclusive distribution rights with Brands Beyond Beauty for Elie Saab fragrances

Jan 01 , 2021

Wahran Trading is delighted to announce an exclusive agreement with Brands Beyond Beauty to distribute Elie Saab fragrances in all stores in Kuwait. 

This new agreement strengthens our position as one of the leaders in the beauty sector in Kuwait and continues our growth in the Perfume & Cosmetics segment.  

The agreement was effective January 2021 and the brand was relaunched in the market with a new strategy and a new vision aligned with the global plans of BBB.  

After the recent collaboration between Wahran and Brands Beyond Beauty (Chopard and Philipp Plein fragrances) we are strengthening this partnership and are looking forward to the positive future ahead. 

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Mobile Application Launch

Oct 08 , 2020

On October 8th, 2020, Wahran announced the launch of French Beauty Center official mobile application "French Beauty" on both iOS and Android platforms and the brand new e-commerce website "www.frenchbeautycenter.com" The idea of creating such platforms came up as a direct response to the market increasing demand for convenience, by allowing our customers to order their favorite perfumes and cosmetics products anytime.

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